Top Beauty Retail Apps Performance in Croatia: Q4 2024

In the fourth quarter of 2024, the top beauty retail applications in Croatia displayed varied performance trends on a unified platform, combining iOS and Android data. Here, we delve into the weekly downloads and active user statistics for these apps, as provided by Sensor Tower.

Mein dm saw a fluctuation in weekly downloads, beginning the quarter with approximately 5.4K downloads, dipping to around 3.9K by late October, and then peaking again at 7.4K in early December. The app maintained a strong active user base, starting at 308K and reaching a peak of 351K mid-December.

Notino: profumi e cosmetici experienced a steady increase in downloads, starting at 2.6K and peaking at over 7.1K in December. Active users rose from 77K to over 116K by the end of November, before settling at 81K by the close of the year.

Douglas Hrvatska downloads varied, with a notable peak at 1.3K in early December. Active users showed a steady climb, beginning at 10.8K and peaking at 12.9K in December.

KIKO MILANO - Makeup & beauty maintained a modest download rate, with a slight increase to 199 in late November. Active users mirrored this trend, reaching a high of 167 in the same period.

Finally, Cosmetics BF showed consistent download numbers, averaging around 60 downloads per week, with minor fluctuations throughout the quarter.

For more detailed insights and data, head over to Sensor Tower's platform.